New PDF release: Absolutely Now!. A Futurist's Journey to Her Inner Truth

By Lynne Franks

ISBN-10: 1448214416

ISBN-13: 9781448214419

Lynne Franks is a mythical determine in overseas style and public relatives and the muse for the outrageous and pushed personality of Edina at the cult tv sequence, 'Absolutely Fabulous.' but on the top of her luck, after construction a global classification public family members enterprise through operating 20-hour days, spinning off new principles and monitoring traits for her consumers on the price of her own lifestyles, she unexpectedly bought her corporation and reclaimed her lifestyles, embarking on a quest for which means that took her round the globe.

Lynne Franks' trip took her to the United countries Women's convention in Beijing; a holy mountain in India; the sacred Celtic websites of eire, Scotland, and Wales; the Californian Redwoods; and trance dancing to African drums. She addressed meetings on moral enterprise and hung out with a few of the world's non secular leaders, best environmentalists and visionaries. This ebook recounts that trip. For marketers; for ladies and males doing far...

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They were mostly aged between thirty and forty, and of mixed nationalities, race and cultures. There were teachers, dancers, social workers, house wives, postmen and plumbers. The media cottoned on to this re emerging interest in Eastern philosophy and religion and focused on a number of high-profile practitioners, including myself, Boy George, Tina Turner and Sandie Shaw. The Face magazine wrote of Designer Buddhists chanting for a new Porsche, and the rest of the media followed suit. I am sure that my constant encouraging of most of the British fashion industry to follow my example and chant for happiness added to the hysteria.

I’d always imagined that the fashion manufacturing business would make a lot more money than PR but that was not to be. The PR agency took over the lease of the Long Acre premises; it was now of a size that it needed all the former shop space for offices and press showrooms. We were working in many areas of consumer products and retail and I seemed to spend most of my time running from one client meeting to another. I had a big car with a telephone and eventually my own driver, and would work from the back of the car as I spun around London making calls and doing paperwork.

Soon after that I got a chance to break out from just promoting frocks through fashion editor Kathryn Samuel. On her recommendation I was approached to do the PR for some friendly guys who were opening a bike shop in Covent Garden. They in turn introduced me to Raleigh, who took the agency on to make cycling fashionable for young women. We had bicycles in nearly every fashion show and fashion shoot in town. Our brief expanded to include bicycles as a way of life for everyone and included launching BMXs to children.

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Absolutely Now!. A Futurist's Journey to Her Inner Truth by Lynne Franks

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